Live events brand
Events · Client withheld
Marketing, SEO, content and exhibitor recruitment, plus migration from WordPress to a fast static build. Dozens of workshops and exhibitors restructured into a clean, maintainable content model.
Challenge
An events brand running on WordPress with performance issues, inconsistent content structure and a manual exhibitor and workshop management process that did not scale.
Approach
Migrated the site from WordPress to a static Astro build with a structured content model for events, workshops and exhibitors. Rebuilt the marketing and SEO foundation. Set up social and email scheduling.
What was delivered
A fast, accessible static site with a clean content model. Structured collections for exhibitors and workshops with a maintainable editorial workflow. SEO foundations in place. Social and email scheduling set up and running.
Outcome
Significantly faster load times. A maintainable content workflow that does not require a developer for routine updates. Exhibitor and workshop content properly structured and easy to extend for future events.